PokerStars, the world’s largest online gambling company, has entered into an agreement with Red Bull Racing to become one of the racing team’s sponsors in time for the 2022 Formula One racing season.
PokerStars casino logo will be put on the RB18 vehicle as well as the team racing suits as part of the consumer-facing marketing agreement. The partnership is intended to extend for numerous seasons. PokerStars will also provide assistance to Red Bull Racing in the process of creating and delivering new content distribution technologies. This will be made apparent across the board for all of PokerStars’ products in every region of the world, including PokerStars Casino, PokerStars, and PokerStars Sports.
The relationship between Red Bull Racing and PokerStars will attract audiences with common passions and interests by providing F1-fueled entertainment, epic experiences, betting promos, competitions, and content. At the same time, the collaboration will reward and engage current fans and players in ways that are fresh and inventive.
Christain Horner, Principal and CEO of Red Bull Racing, expressed his excitement regarding the signing of PokerStars as a new partner, saying: “We are pleased to welcome PokerStars to the Team as F1 enjoys a period of growth in new and existing territories and look forward to getting the 2022 season underway together.” PokerStars is a global online poker and casino site that has been around since 2002.
“In our sport, we see continual evolution, not only applied to the cars but also to new technologies that are focused on reaching the sport’s worldwide audience in order to give new and engaging experiences for them to enjoy. Not only is this evolution applied to the vehicles, but it is also applied to new technologies that are focused on reaching the global fanbase.
The Chief Executive Officer of Flutter International, Dan Taylor, also noted that “Red Bull Racing is an ideal fit for PokerStars because it’s not just about what you offer fans and poker players, but also the ethos and vision behind how you offer it.”
“Part of our aim for PokerStars is to become the world’s most spectacular casino by focusing on the experiences of our community of players and delivering them moments that they will never forget. “Red Bull Racing’s phenomenal success is built on their bold, innovative, and passionate ethos, which has led to incredible success both on the track and in becoming one of the world’s most popular sports brands. This ethos has led to Red Bull Racing’s phenomenal success both on the track and in becoming one of the world’s most popular sports brands.”
As the 2022 season draws closer, we are looking forward to collaborating with the Team and sharing further innovations with you. We want to wish the Red Bull Racing team the best of luck in their next race season.